Fact Sheet

Fact Sheet

Name:   

PBS KIDS Sprout SM  

Description:  

First 24-hour preschool destination available on TV, on demand
and online for kids ages 2-5 and their parents and caregivers

Launch Dates: 

  • April 2005 – video on demand (VOD) 
  • Sept 2005 – 24-hr preschool channel & website (SproutOnline.com) 

 
Partners:  

Comcast Corporation, HIT Entertainment, PBS, Sesame Workshop

Key Programs: 

Sesame Street®, Bob the Builder™, Barney & Friends™,
Thomas & Friends™, Angelina Ballerina™, Caillou®, The
Berenstain Bears
™,  Dragon Tales™, Make Way For Noddy™, Fifi and the
Flowertots
™, Roary The Racing Car™, The Wiggles®

Original Programs: 

Sprout's Wiggly Waffle – every weekday morning 6-9a ET
The Sunny Side Up Show w/hosts Kelly, Kevin & Sean – every weekday morning 9a – noon ET
The Sprout Sharing Show – every weekday afternoon 3-6p ET
The Let’s Go Show w/ host Miles – every weekend morning at 6 &9a ET
The Good Night Show w/ host Nina – every night 6-9p ET
 The Many Adventures of Mr. Mailman – approx. 4-6 times per day

VOD:   

60 hours of VOD programming each month, including 10-15 hours of Spanish-language programming

Spanish-language VOD Titles:

Plaza Sesamo®, Barney & Friends™, Bob the Builder™, Angelina
Ballerina
™, Olly El Submarino

VOD Orders: 

With over half a billion orders to date, Sprout is the #1 Kids On Demand service for younger children

Sample Advertisers: 

Huggies, Pull-Ups, Geico, Honda, Mott’s for Tots, SeaWorld

Distributors: 

Comcast, Cox Communications, DirecTV, Insight, RCN, Time Warner, Verizon, AT&T

Households:  

48 million

Channel Number: 

Usually channel 128 on Comcast Digital and channel 295 on DirecTV.  Check local listings.