Philadelphia, PA - January 31, 2012 - 24-hour preschool
television channel Sprout will premiere The Super Sproutlet Show -
an entertaining, interactive two-hour block of programming designed
to help preschoolers and their families recognize the importance of
healthy living - on Tuesday, February 14, 2012. Airing daily
at 2:00 p.m. ET, The Super Sproutlet Show is hosted by LazyTown's
larger-than-life action hero Sportacus, and Sprout's newest
original character Bean, a young girl who lives in the real world
and bikes across the country with her "Bean Pod" finding everyday
"Sproutlets" (i.e. preschoolers) who are being super active,
healthy and kind to the earth.
"The Super Sproutlet Show has everything that you love about
LazyTown, plus new interactive elements," said Andrew Beecham,
senior vice president of programming at Sprout. "A super
Sproutlet is a preschooler who loves taking care of the earth, the
environment, themselves and the people around them. As part of the
show, parents and kids can visit SproutOnline.com to play new games
and upload videos of their preschoolers performing their fantastic
super moves of the day."
On The Super Sproutlet Show, Sportacus flies his airship over
towns all across the country to find Sproutlets who are living
healthy lifestyles, while Bean, a 12-year-old, blue-haired, spunky
"superhero in training" seeks out these Sproutlets with her "Sprout
Spotter" watch. She surprises Sproutlets who are being
"super" with capes, crowns and shields only a Super Sproutlet can
wear. During all of her adventures, she checks in with both
Sportacus and the Mayor of LazyTown, Mayor Meanswell.
"Everything that Sportacus does is relatable for kids," said
Magnus Scheving, creator and star of LazyTown. "He is a superhero
without any superpowers, proving that if kids go to sleep early,
eat healthy, and move regularly, they too can become superheroes.
Our challenge when creating this block was to make healthy living
fun for families with preschoolers…and with The Super Sproutlet
Show, we did it!"
For additional information on Sprout programs or schedules, or
to play games, download free coloring pages or find great
activities for kids, visit SproutOnline.com. To find out
where Sprout is available in your area, call 1.8.SPROUT.411 or go
to SproutOnline.com.
About Sprout®
Available in over 50 million homes, Sprout is the first 24-hour
preschool destination available on TV, on demand and online for
children ages 2-5 and their parents and caregivers. The
24-hour digital channel, which launched in September 2005 along
with the website (SproutOnline.com), is the only channel that
follows the day of a preschooler from breakfast to bedtime with its
distinctive, interactive programming and original hosted
blocks. Sprout's VOD offering is the #1 on demand service for
younger children with over one billion views.
Sprout is a partnership among NBCUniversal, HIT Entertainment,
PBS and Sesame Workshop. Its program lineup of gold-standard,
curriculum-based preschool shows includes: Sesame Street®,
Bob the Builder™, Barney & Friends™, The Wiggles®, Thomas &
Friends™, Caillou®, The Berenstain Bears™, Roary the Racing
Car™, dirtgirlworld and more.
www.SproutOnline.com
www.facebook.com/Sprout
www.twitter.com/SproutTV
About LazyTown
LazyTown is a children's entertainment brand dedicated to promoting
health and wellbeing in a fun way. This is its unique selling
point, and by remaining committed to this, LazyTown Entertainment
has been able to develop the brand with integrity and
authenticity. Today, the high-definition television series
consists of 53 LazyTown episodes, and 26 LazyTown Extra episodes
produced with the BBC, and is currently broadcast in 128 countries.
The TV series remains the company's core asset, and it continues to
be broadcast worldwide to a recurring market of pre-school
children. LazyTown is on a mission to move the world to be a
healthier place. When we get kids moving, we get their families
moving. And when families move, we are one step closer to moving
the world. Move the body, move the mind, every day. LazyTown
Entertainment is a Turner Broadcasting company.
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Press Contact:
Jenni Glenn
Sprout
215-286-2703
jenni_glenn@sproutonline.com