Press Releases & News Briefs

SPROUT® CELEBRATES MOMS WITH LIVE “HAPPY MOTHER’S DAY” WEEKEND BLOCKS HOSTED BY NINA FROM THE GOOD NIGHT SHOW

Live weekend blocks feature viewers’ homemade cards, messages for moms submitted at SproutOnline.com, live calls from preschoolers and mom-themed programming

Philadelphia, PA - April 24, 2008 - PBS KIDS Sprout, the first 24-hour preschool destination available on TV, on demand and online for kids ages 2-5 and their parents and caregivers, is celebrating Mother's Day with two special live blocks hosted by Nina from The Good Night Show from noon to 3:00 p.m ET on both Saturday, May 10 and Sunday, May 11. 

Joining Nina in the Sunshine Barn will be Chica the Chicken from The Sunny Side Up Show and her sidekick puppet Star (appearing on Sunday's show only).  The trio will share special wishes for mom, showcase viewer-submitted Mother's Day cards, make crafts and introduce mom-themed episodes of Sprout viewer favorites such as Berenstain Bears®, Angelina Ballerina™ and Pingu™. 

On Sunday, preschoolers from across the country will be calling in live to tell Nina, Star and Chica why they love their moms.  Additionally, Sprout will be airing live-action video featuring real moms talking about motherhood throughout the weekend.

"Sprout is the only network that actually shares back with its viewers," said Andrew Beecham, senior vice president of programming at Sprout.  "Whether it's wishing mom a Happy Mother's Day live on the air, sharing a homemade video for our new Sprout Sharing Show or submitting a hand-crafted birthday card to be shown on our live morning show, Sprout is truly a network made 'for you, by you.'"

Prior to Mother's Day weekend, preschoolers and their parents can visit SproutOnline.com to send mom-themed messages which will be featured in a continuous on-air scroll throughout the entire weekend.     

For additional information on Sprout programs or schedules, visit SproutOnline.com.  To find out where Sprout is available in your area, call 1.866.9.SPROUT.


About Sprout®
PBS KIDS Sprout, the first 24-hour preschool destination available on TV, on demand and online for kids ages 2-5 and their parents and caregivers, was created as a partnership among Comcast Corporation, HIT Entertainment, PBS and Sesame Workshop.  Since debuting its video on demand (VOD) service in April 2005, Sprout has become the #1 On Demand service for younger children, generating over 400 million orders.  The 24-hour digital channel, which launched in September 2005 along with the website (SproutOnline.com), is the only channel that follows the day of child from breakfast to bedtime with its distinctive programming.  Currently, Sprout is available in 38 million unique households.

The network's program lineup of gold-standard, curriculum-based children's shows includes:  Sesame Street®, Bob the Builder™, Barney & Friends™, Thomas & Friends™, Angelina Ballerina™, Caillou®, The Berenstain Bears™, Jay Jay the Jet Plane®, Teletubbies™, Dragon Tales™, Pingu™, Make Way For Noddy™, The Hoobs™, Fifi and the Flowertots™ and more.

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CONTACT:
Jenni Glenn        
PBS KIDS Sprout    
215-286-2703     
jenni_glenn@sproutonline.com