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Kindness Counts - Because Small Acts Matter Big

Why Kindness Counts

Welcome to Kindness Counts! We know that parents and caregivers place tremendous importance on teaching young children positive values and social behaviors, and at Sprout empathy and kindness are displayed every day through our stories and characters.

Being kind matters on the playground, in the classroom and at home - so let's join together and collectively pursue the goal of reaching one million kind acts. We've created the Kindness Counter which ticks up one number with each act that is submitted. Any small kind act your preschooler does is perfect for submission. For example: Throwing away a piece of litter, feeding a pet or making a new friend. One million, here we come!