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    Hi there! We made some recent changes to the Sprout Privacy Policy because, as the newest member of the NBCUniversal family, we decided we should look and feel like the rest of the crew. So what’s new, you ask? For starters, you’ll notice the NBCUniversal overall policy contains new children’s sections for Sprout and our new Universal Kids site, including descriptions of when and how we may collect data from kids. We also added updated contact information in case you want to reach out to us. Our goal is to make the sections directed towards kids both easy to read and understand, and we think we’ve done a great job. And we hope you do too!

    Advertisers

    2015 Kids' TV Brand of the Year!*

    Put the power of Sprout to work for your brand: 

    • #1 Kids network in W18-49 audience composition **
    • #1 Kids network in W18-49 multicultural audience composition (W18-49)***
    • #1 Network in likelihood to buy products advertised on network****
    • Sprout is in the top 5 across all cable network in live-commercial retention*****
    • Sprout programming is available in 115 million homes (including NBC Kids)******
    • Ruff-Ruff, Tweet and Dave’s premiere episode was Sprout’s highest rated new program premiere since September 2011*******

     

    For advertising inquiries, please contact Leigh Anne Pavia Forbell
    VP Ad Sales: (212) 664-6783 / leighanne.paviaforbell@nbcuni.com

     

    Cynopsis Kids May 2015

    1.  Sprout recieved the highest numerical Equity Score among Kids TV brands included in the 2015 Harris Poll EquiTrend® Study, which is based on opinions of 38,670 U.S. consumers ages 15 and over surveyed online between January 8 and February 2, 2015.  Your opinion may differ.  "Highest Ranked" was determined by a pure ranking of a sample of Kids TV brands.  

    2.  Nielsen Media Research.  1Q15 (12/29/14-3/29/15), Total Day (M-Su 6a-6a) Commercial Retention = C3/L3.  W18-49.  Total/Telecast.  Ranked against all ad supported cable networks (106 networks). 

     

    *Sprout received the highest numerical Equity Score among Kids TV brands included in the 2015 Harris Poll EquiTrend® Study, which is based on opinions of 38,670 U.S. consumers ages 15 and over surveyed online between January 8 and February 2, 2015.  Your opinion may differ.  "Highest Ranked" was determined by a pure ranking of a sample of Kids TV brands.

    **Nielsen. 1Q15 (12/29/14-3/29/15), Total Day (M-Sun 6a-6a), C3.  Audience comp % based on p2+.  

    ***Nielsen. 1Q15 (12/29/14-3/29/15), Total Day (M-Su 6a-6a), C3. Nielsen Defined: HOH Race A,H,B,O; NW Composition of multicultural W18-49 out of P2+ composite.

    ****Beta Research Brand Identity Study, 2014. Sprout tied for #1 on being more likely to buy advertised products on network among network viewers.

    ***** Nielsen Media Research.  1Q15 (12/29/14-3/29/15), Total Day (M-Su 6a-6a) Commercial Retention = C3/L3.  W18-49.  Total/Telecast.  Ranked against all ad supported cable networks (106 networks).

    ******Nielsen Media Research, National MIT. 12/29/14 - 03/29/15.

    *******Nielsen Media Research. Live+ Same Day.