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    Advertisers

    2015 Kids' TV Brand of the Year!*

    Put the power of Sprout to work for your brand: 

    • #1 Kids network in W18-49 audience composition **
    • #1 Kids network in W18-49 multicultural audience composition (W18-49)***
    • #1 Network in likelihood to buy products advertised on network****
    • Sprout is in the top 5 across all cable network in live-commercial retention*****
    • Sprout programming is available in 115 million homes (including NBC Kids)******
    • Ruff-Ruff, Tweet and Dave’s premiere episode was Sprout’s highest rated new program premiere since September 2011*******

     

    For advertising inquiries, please contact Leigh Anne Pavia Forbell
    VP Ad Sales: (212) 664-6783 / leighanne.paviaforbell@nbcuni.com

     

    Cynopsis Kids May 2015

    1.  Sprout recieved the highest numerical Equity Score among Kids TV brands included in the 2015 Harris Poll EquiTrend® Study, which is based on opinions of 38,670 U.S. consumers ages 15 and over surveyed online between January 8 and February 2, 2015.  Your opinion may differ.  "Highest Ranked" was determined by a pure ranking of a sample of Kids TV brands.  

    2.  Nielsen Media Research.  1Q15 (12/29/14-3/29/15), Total Day (M-Su 6a-6a) Commercial Retention = C3/L3.  W18-49.  Total/Telecast.  Ranked against all ad supported cable networks (106 networks). 

     

    *Sprout received the highest numerical Equity Score among Kids TV brands included in the 2015 Harris Poll EquiTrend® Study, which is based on opinions of 38,670 U.S. consumers ages 15 and over surveyed online between January 8 and February 2, 2015.  Your opinion may differ.  "Highest Ranked" was determined by a pure ranking of a sample of Kids TV brands.

    **Nielsen. 1Q15 (12/29/14-3/29/15), Total Day (M-Sun 6a-6a), C3.  Audience comp % based on p2+.  

    ***Nielsen. 1Q15 (12/29/14-3/29/15), Total Day (M-Su 6a-6a), C3. Nielsen Defined: HOH Race A,H,B,O; NW Composition of multicultural W18-49 out of P2+ composite.

    ****Beta Research Brand Identity Study, 2014. Sprout tied for #1 on being more likely to buy advertised products on network among network viewers.

    ***** Nielsen Media Research.  1Q15 (12/29/14-3/29/15), Total Day (M-Su 6a-6a) Commercial Retention = C3/L3.  W18-49.  Total/Telecast.  Ranked against all ad supported cable networks (106 networks).

    ******Nielsen Media Research, National MIT. 12/29/14 - 03/29/15.

    *******Nielsen Media Research. Live+ Same Day.